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Sign into your accountBe the Analytical Realtor for Commissions on Steroids
January 02 2018
This isn't a tutorial on changing your real estate market niche if you're happy with the one you're working. If first time buyers or lower priced homes are your markets, no problem. However, if you work higher priced homes or luxury homes, even condominiums or homes above $200,000, this information is going to change your income for the better.
You're seeking "qualified leads" for higher priced homes, so logically, you're searching for prospects with the incomes that make those homes affordable. Who are these individuals?
- Middle or upper-level management people
- Self-employed business owners
- Attorneys, accountants, bankers and other professionals.
These aren't the idle rich. They're all working in careers or business, and they all deal with a lot of detail in their business lives. In short, they all share some level of analytical tendencies. Now we know these targeted prospects have two things in common: they're analytical and they have the money to afford higher priced homes. How do we attract high-end buyers for real estate commissions?