Due to the ongoing situation with Covid-19, we are offering 3 months free on the agent monthly membership with coupon code: COVID-19A
With an RE Technology membership you'll be able to view as many articles as you like, from any device that has a valid web browser.
Purchase AccountRE Technology lets you freely read 5 pieces of content a Month. If you don't want to purchase an account then you'll be able to read new content again once next month rolls around. In the meantime feel free to continue looking around at what type of content we do publish, you'll be able sign up at any time if you later decide you want to be a member.
Browse the siteFebruary 03 2011
Did you know you can Google “Free QR codes” and create your own QR codes? It’s true. This technology is not patented and therefore costs nothing to generate. Better yet, real estate technology vendors are offering this service for free too!
The next step with a marketing tool, like QR codes, is lead generation.
How do you track the success of your marketing efforts? If you can’t measure it, does it have the value or reach you expect?
The good news is that QR codes can be harnessed to validate marketing efforts, providing real estate agents and brokers with and understanding of who viewed your marketing, and more importantly – your QR code will track the potential customer’s phone number.
This week we were able to preview the Goomzee QR code solution (www.goomzee.com) for real estate professionals. We spoke with Mike Sparr, founder of Goomzee. Before founding Goomzee, Sparr worked for Nokia and believes in keeping a pulse on mobile consumers to target emerging technology trends. While Goomzee started working with QR code technology three years ago, Sparr believes the time for QR codes is just now in the beginning stages.