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Good Industry News and How to Use It

April 11 2012

For the real estate news hound, good news might seem hard to come by in general, but during the last few days headlines have surfaced that could make real estate agents feel good about the future. But how agents take advantage of the news is crucial.

The first story is about investment property sales and second home sales projections. According to the National Association of Realtors' 2012 Investment and Vacation Home Buyers Survey, investment home sales increased 64.5 percent in 2011, and vacation home sales rose 7.0 percent. According to NAR Chief Economist Dr. Lawrence Yun, "During the past year investors have been swooping into the market to take advantage of bargain home prices. Rising rental income easily beat cash sitting in banks as an added inducement. In addition, 41 percent of investment buyers purchased more than one property."

 

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