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Leading Real Estate Companies of the World Licenses Buyside for all US Members

November 13 2020

In a technology adoption move that Leading Real Estate Brokerages of the World (LeadingRE) CEO Paul Boomsa called "rare," the network has announced the roll-out of Buyside as a nationwide member benefit to all firms in the US.

As the pandemic continues to impact the way home seller leads are generated, with an origin shift from in-person to online, Buyside has seen rapid growth and expansion during the past six months. Agents using Buyside generated $6 billion in new listings following the launch of their National Home Valuation Week, news of which rocked the industry back in September.

Many LeadingRE firms already offer Buyside to their members, empowering their agents with buyer insights for robust, data-packed listing presentations showcasing qualified buyers to prospective sellers. LeadingRE is highly selective with their technology vendors and does not jump into commitments easily — a multiyear, trusted relationship of proven success precedes this exciting moment for both firms. Couldn't be more excited to see this come to fruition!

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