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Sign into your accountREAL Trends Case Study: Agent Churn 42% Lower with Adwerx Automation
June 04 2020
Attrition, turnover, churn. Whatever you call it, nobody likes losing their employees, period. In real estate, the agent churn rate is insanely high. Here are a couple of tidbits about the average agent tenure:
- Tom Ferry: 87% of all real estate agents fail
- National Association of REALTORS: Median tenure at a firm has dropped to four years
Combine those industry stats with the fact that the average employer spends about $4,000 to hire a new worker, and we're painting a pretty bleak picture. In any economic climate, the logical question becomes "How can I retain more of my agents?"