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Browse the siteApril 02 2019
When Zillow launched Zestimates, no one realized at the time how radical the impact of what they did then would become later.
There are a lot of Sunday quarterbacks who would like to re-write history and say they knew it would result in helping to catapult the firm to a $7 billion valuation.
But no one predicted back then that Zestimates would fuel a phenomenon dubbed "real estate porn" that helped it drive more than 100 million unique visitors to Zillow's website each month.