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Sign into your accountStudy Says Longer Tweets Are Better
December 12 2017
Twitter for real estate is a curious strategy. There was quite a bit of discussion about Twitter in some of the Facebook groups that I am in. #thatsfunny
In all seriousness, when WAV Group evaluates the effectiveness of social media marketing and advertising (those are two different things), the numbers prove that Facebook is far more effective in every matrix of reporting. The data suggests that Facebook is core, Twitter is niche.
If you do market on Twitter as part of your surround sound system, you likely already know that Twitter extended the number of characters from the old 140 to the new, abundant 280. A study published by SocialFlow outlines the following results from their research: