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How to Send Hyperlocal Info to Buyer Leads Who Know What They Want

September 04 2017

rdc send hyperlocal info to buyer leads 1

Your phone buzzes with a new buyer lead. They know the exact listing they want to see later today, so you begin to set up the appointment. In the interim, you wonder, "Is this all I can do for them? Is there any other way to stand out, or keep them in my corner of the internet?"

Agent Julie Farmer from ERA Evergreen Real Estate says YES, there is! Julie engages her incoming buyer leads with the same localized market reports she sends to on-the-fence sellers. It just takes a slight twist on the introduction of information, but Julie has found that most buyers love the localized info she sends as they prepare to meet in person.

So when choosing a market report for buyers, what should you watch out for?

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