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Top 5 Excuses Brokers Give for Not Using Video

July 17 2017

vscreen top 5 excuses for not using video

Real estate brokers have a huge responsibility. They are trying to keep the agency's customers happy and help their agents thrive in today's ever-changing real estate marketplace. Sometimes, it is easy for a broker to ignore advances in technology as they strive to keep the office running smoothly. But is it worth the cost to not keep up?

This year, 74 percent of internet traffic will be video based, so you better believe that top real estate professionals will connect with new clients using video. However, many brokers still haven't embraced this technology, citing a variety of reasons for falling behind on adopting video strategies.

When we talk to Realtors and brokers, here are the top five excuses commonly given for NOT using video marketing and why you should reconsider:

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