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Browse the siteFebruary 19 2015
Having a blog can be a killer online strategy for your real estate business. A vibrant blog can be the very top of your online funnel. But your potential clients must feel understood when they first arrive at your site.
Last month, I talked about creating a niche to strengthen your online presence. By all means, you can address several niches on your blog. However, you have to start somewhere, so start with one niche.
I believe all real estate blogs should be as community oriented as possible. Your blog should show that you're a resource for the community. For instance, you could publish articles on your market's parks, schools, or restaurants. Write articles about community activities or local places. Think about anything your potential clients would want to know before they moved to the community.
Here are four tips for creating a vibrant blog: