Sierra Interactive provides MLS Search Tools to real estate agents and brokers to add MLS search functionality to their website. Sierra Interactive customizes their MLS Search Tools to exactly match the look and feel of a website and marketing materials. From printable brochures to email alerts, each time a customer receives info from an agent or broker site, it is fully branded with their logo, their copy, and their contact information.
Sierra Interactive provides MLS data and automatically updates it so that the information displayed on an agent or broker website is up-to-date. These tools are fully integrated with participating MLSs.
Sierra Interactive MLS tools give agents and brokers the following functionality:
Sierra Interactive MLS Search Tools was designed for light lifting on the part of agents and brokers. Their MLS Search Tools automatically recognize the agent or broker’s listings and automatically pulls them into the Featured Listings section on their personal or business website. An agent or broker only needs to enter their listings once, into their local MLS, and the Sierra Interactive tools will automate the rest.
With Property tracker, online clients can easily sign up to receive daily notifications by email of new listings that match their search criteria. Every notification email is fully branded to the agent or broker, with their contact information, and links back to their site.
Online traffic can register to the agent or broker’s website, save searches and create a sense of ownership on the website, with their own microsite of their favorites and saved search criteria. MLS Search Tools also uses Google mapping technology so online traffic can view satellite photography, drag and zoom in and out of MLS listings in map view.